Task 1
Introduction To The Music Business
Record companies and how they work
Roles and responsibilities in the music industry
Management / agent / publisher - roles and rates
New music industry models - an introduction
Rights, Societies and Intellectual Property
The role of PRS, MCPS, PPL and other agencies
Rights and licensing - what you need to know
Royalties: What can I earn?
Rights issues for the digital era. What's changed?
Record Companies and Recording Contracts
A&R: how an artist is signed to a label
Advances & recoupment
Things to look for in a recording contract
Introduction to legal issues
Publishing Companies and Publishing Deals
Publishing deals vs. record deals
Licensing and synch opportunities for your music
Exposing your music via adverts, games, film etc.
Opportunities with Universal Music Publishing
Management, Contracts and Negotiation
Why do I need a manager?
Why do I need a lawyer?
Types of contract: what to look out for
What do we mean by a 360 deal?
Radio, TV and New Media
How to get exposure for your music
Pluggers and publicists
Playlists and promotional tours
YouTube, social networking and viral campaigns
Music Businees Career Paths: How To Get There
Growth areas in the industry and how to exploit them
Writing songs for other artists
Producing tracks for library music
Setting up and running a digital label
File Sharing, Piracy and Digital Downloads
Making money from digital music
Will piracy hinder your chances of a career in music?
How internet is affecting and changing the industry
Current hot topics. e.g. Pirate Bay case, YouTube vs PRS
Alternatives To The Traditional Industry Model
How to have independent success
Entrepreneurial skills: how to become a self starter
How to make a living from music
What's next? Spotting new business opportunities